Learn how to develop and execute a content marketing strategy that drives business growth.
Want expert advice on developing and executing a content marketing strategy that drives business growth? Moderator Jill Schiefelbein, owner of The Dynamic Communicator™, along with panelists Ann Handley, chief content officer at MarketingProfs, and Joe Pulizzi, founder of the Content Marketing Institute, discuss how to: use content marketing to drive revenue for your business, establish expertise and credibility by providing value-based content, create marketing that doesn’t feel like marketing, and identify your audience and find your unique story. Watch the session below.
If you’d just like to flip through the slides, you can check them out below.