Alex_Sewell

Alex Sewell
Vice President, Enterprise Marketing

Comcast Business
Philadelphia, PA

As Vice President of Mid-Market & Enterprise Marketing for Comcast Business, Alex is responsible for defining the go-to-market strategies for the enterprise segment with a focus on building and expanding Comcast’s Built4Enterprise initiatives. In addition, Alex is responsible for developing the marketing strategies to generate subscriber and revenue growth within mid-market and strategic vertical segments.

During her career at Comcast, Alex has focused on developing innovative product, marketing and public relations strategies that have resulted in significant sales and revenue growth. Most notably Alex was responsible for the successful launch of Business Hospitality, a product suite consisting of Ethernet, Internet, Video and Voice services packaged for the Hospitality industry. In addition, she was instrumental in launching the Business Services video product portfolio for small and medium-sized businesses, and she led the Business Services component of Project Cavalry, Comcast’s all-digital initiative touching almost every residential and business customer in the Comcast footprint.

An industry leader, Alex has more than 19 years of experience within the cable industry spanning virtually every aspect of product management, marketing and public relations. In 2014, Alex was recognized as one of Fierce Telecom’s Women in Wireline, 2014 which honors top women executives in the wireline segment of the telecom industry.

Prior to joining Comcast’s Business Services team, Alex held various sales, marketing, public relations and business development positions within the Comcast family of companies. Her previous roles have included: Director of Marketing Solutions for Comcast Networks; Director of Strategic Sales Alliances for Comcast Cable; Director of Marketing and Public Relations for CN8, The Comcast Network; Corporate Marketing Manager & Senior Publicist for QVC, the television shopping network (prior to its sale to Liberty Interactive).

Alex holds a bachelor of arts from Pennsylvania State University. She is a member of the Cable & Telecommunications Association for Marketing (CTAM), Women in Cable Telecommunications (WICT), Hotel Technology Next Generation (HTNG), The American Hotel & Lodging Association (AH&LA), The Healthcare Information Management Systems Society (HIMSS), and the Stadium Management Association (SMA).

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